Why Us?

Any business, especially small to medium-sized businesses, startups, or organizations with fluctuating marketing needs, can benefit from fractional marketing. It's perfect for companies that need specialized marketing expertise but don't require a full-time marketing staff.

While we can handle nearly all types of marketing needs, we specialize in a wide-range of digital marketing services, including web strategy, user experience, interface design, web development, digital marketing, email marketing, and web analytics. Our approach is tailored to your specific goals, ensuring the right mix of services to drive your business growth.

We begin by understanding your business goals and objectives, target audience, and competitive landscape. We'll ask to review any previous marketing campaigns. We will also analyze your current marketing efforts. Coming from this, we will make a series of recommendations that align with your goals and your marketing budget. Our strategies are data-driven and continuously optimized for the best results.

The cost of our services varies based on the scope of services and the level of expertise required. Since it's a flexible, part-time model, our pricing tends to be more affordable than hiring a full-time team. We offer different pricing models, including hourly, project-based, or retainer options. We can provide a tailored quote based on your specific needs. Bottom line, if we both agree it makes sense to work together, we will find a way to do so!

Our staff are all located in the United States. Unlike similar organizations, we do not outsource to other countries. While you may pay slightly more for domestic talent, you can ensure that any business requirements can be met as a result.

Absolutely! Our goal is to work collaboratively with your in-house team. Regardless of the size of your marketing team, we can provide support, strategic guidance, and execution without overlapping existing roles. Our focus is on filling in the gaps where your team needs additional expertise, bandwidth and leadership.

We collaborate to determine the success metrics associated with our services. That said, we typically recommend measuring success based on whatever metrics can get us closest to revenue-related goals. This is typically based on lead volume, cost-per-lead, sales volume, cost-per-acquisition, or customer renewal. We will minimally provide weekly performance reports to show how our efforts are impacting your bottom line.

The timeline for results can vary depending on the services we are provided. We'll set realistic expectations based on the specific services we implement and keep you updated on progress along the way.

There are several factors. First, our focus is entirely on results. We won't ever recommend launching a campaign that we cannot definitively prove performance. That's simply not fair to either party. Second, is our desire to foster long-term relationships. While we recognize the nature of fractional marketing is temporary, we focus on building long-term relationships with our clients and ensure that our strategies evolve as your business grows. Third, is our flexible, personalized approach. We understand that every business is unique, so we tailor our services to meet your specific needs, goals, and budget.